July 31, 2017

Do You Want To Sell Books? Get Excited!

You’ve probably heard that excitement is contagious. It’s true. Marketers know this. That’s why infomercial salesmen are loud and bouncy. That’s why when a band or movement or whatever want to drum up excitement, they show groups of people excited. Being excited gets others excited. According to psychology, excited people are more likely to act.
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